The biggest mall of Mumbai, Phoenix Palladium, mesmerised shoppers this Diwali with Love & Light themed decor. With brightly lit hallways and festive cheer lit up in every window display, Palladium was the place to be for the best festive shopping and gifting.
Celebrations were limitless, amidst which the added synergy was Phoenix Palladium’s rewarding in-store offerings for patrons. To make the Diwali shopping spree a rewarding affair, patrons who shopped for ₹50,000 across brands between 7th October to 30th October stood a chance to win exotic jewellery. Noteworthy brands for the aforementioned shopping experience were Zegna, Jimmy Choo, Emporio Armani, Coach, Salvatore Ferragamo, Tod’s, Brooks Brothers, Armani Exchange, Diesel, Canali, Boss, Michael Kors, Paul Smith, Replay, and Scotch & Soda. 3 lucky shoppers were the proud winners of exquisite diamond jewellery.
Delightful Dhanteras
As a mark of celebration for the timeless tradition of buying exquisite jewellery on Dhanteras, Phoenix Palladium had the best to offer patrons. Shoppers were in for a delightful treat, when buying jewellery from brands such as Zoya, Tanishq, Kalyan Jewellers, Malabar Gold & Diamonds, Melorra, Orra, Divaa, Mia, Swarovski, Isharya, Curio Cottage, Tribe Amrapali, and Outhouse between October 19th and October 23rd. On shopping worth ₹2 lakh and scanning their bills on Phoenix Nhance the shoppers won assured vouchers worth ₹ 5,000. Furthermore, 3 lucky shoppers also won jewellery.
Love and Light Diwali Décor
The enthralling Diwali décor, symbolizing love and light, was a sight to cherish. The mesmerizing décor was an unrivalled treat for patrons, alongside several other captivating installations. Phoenix Palladium brought a larger-than-life art installation that showered viewers with Love, Light, Music, and, of course, Colors.
With trumpets, the exquisite handcrafted angels embellished with intricate forms and thousands of acrylic chips welcomed patrons to the festive celebration.
The gigantic heart added to the brilliance by enhancing the vibe with an array of spectacular colours and a touch of magic, making it the ideal backdrop for Phoenix Palladium’s most anticipated Instagrammable moments.
The stunning décor had patrons clicking Instagrammable pictures with their loved ones, truly making their Diwali experience a memorable one.
Love and Light Contest
The "Love and Light" contest hosted by Phoenix Palladium in affiliation with 8 influencers was a huge hit. The contest winners received lovely goodies from Bath & Body Works, and a dining experience for two. All patrons needed to do to validate their contest entry was - comment on their Love & Light memories at Phoenix Palladium, share a picture with the décor, follow Phoenix Palladium page on Instagram and tag three friends, asking them to repeat the cycle. Roma Jani, Siddhi Mehta, Akshay M, Hetal Gada, Sarang Patil, Ankita Kariya, Ayesha Dhule, and Vidhi Shah were the Instagram influencers who were a part of the collaboration.
Autumn and Winter Collection
Producer, stylist, and elegance incarnate - Rhea Kapoor graced Mumbai’s biggest mall - Phoenix Palladium, to embark on a shopping spree. She explored the newest Autumn Winter collections and curated her favourite outfits using her 6 favourite picks from Salvatore Ferragamo, Coach, The Collective, Emporio Armani, Jimmy Choo, Michael Kors, and Karl Lagerfeld using the Phoenix Gift Card. After an indulgent retail therapy, she unwinded with a relishing dine in experience at at Ishaara.
Kids Wonderland
Not just the shoppers, Phoenix Palladium had something delightful for the kids too. To make the Diwali celebration enjoyable for the little ones, Phoenix Palladium transformed into a Kids Wonderland from October 7th to October 9th. During these days, the mall was filled with fun activities, exciting games, delectable food, and much more. The courtyard was filled with innocent happiness and joy with kids having a time of their life.
Chef-Approved
Phoenix Palladium is home to a mélange of dining experiences where patrons can relish cuisines from all over the globe. The finely curated menus with perfectly customized dishes always have much more to offer than patrons can ask for to satiate their taste buds. This Diwali too there was an array of flavours approved by renowned chefs like Anand Singh, head chef at Punjab Grill, Hitesh Shanbhag, head chef at Dobaraa, Rajesh Kumar, area chef at Papaya, Eric Sifu, the chief culinary officer at Foo, Ajay Thakur, corporate chef at Bayroute, and Prashant Issar, founder of Ishaara. Although Diwali this year may be over, one can always pay a visit to any of these places for a delectable fine dining experience.
Festive Edit
Phoenix Palladium offered more than its patrons could have asked for to make this festive season a memorable one. Their delight continued with the dynamic Festive Edit by Anisha Jain from October 12th to October 13th. In-store experiences, fashion & accessory pop-ups, food & drink pop-ups, live music, and DJ performances made the edit one to remember. Phoenix Palladium - Mumbai's shopping mall remained open until midnight during this festive season to give shoppers extra time for all the last-minute Diwali shopping.
In-store Experience with Amita
Actor, producer, entrepreneur, and content creator Amita Pathak Sachar couldn’t resist the charm of the festive edit either. She cherished her time shopping at Rareism, Moonray, ABH, Curio Cottage, Maison des Parfums, and more. She scouted through the best of Indian wear, footwear, delectable food, and cocktails.
Sobo Guys
The Phoenix Gift Card can be used at all Phoenix malls for a rewarding shopping experience. Like its name, it can also be presented as a gift to near and dear ones. Sobo Guys, Amaan, and Armaan made the most of the gift card this festive season and indulged in all the benefits they could reap using the Phoenix Gift Card.
Alfresco Food Festival
The Alfresco Food Festival was live from October 21st to October 30th at the Courtyard with brands like, ‘Legume’ and ‘Dobaraa’ serving their most delectable dishes. Patrons made a pit stop at the counters to relish the best of flavours on the go.
New Stores
Charles & Keith on the 2nd floor, Houmn on the first floor, East Zone, Rare Rabbit on the lower ground floor, Le Creuset on the ground floor, Grand Zone, La Martina on the 2nd floor, and Lakme salon on the 2nd floor, East Zone, are the newest stores that launched during the festive season. Café Allora on the Ground Floor, Grand Zone, and Maroosh on the Ground Floor, Courtyard, are the two newly opened restaurants to add more delight to the tastebuds of patrons.
Halloween Festival
Trick or treat? Spooky season at Phoenix Palladium Halloween was indeed a pure treat. The three-day celebration from October 28th to October 30th had a line-up of activities for ultimate fun at just ₹299 each. Patrons turned up with their squads and enjoyed wild delicacies, drink pop-ups, and live performances by Jaffery & the Show Runners and Rosemary & the Herbs alongside fun activities. The Halloween Festival also offered a mascot meet & greet, face painting, mummy wrap, and Halloween games for the little ones, making the festival a treat to remember.
The month of October at Phoenix Palladium exuded festive vibes. The line-up of events, deals, offers, festivals, and everything else made it a great month-long celebration.
For glimpses of the festive month or future events, please click on the link to follow Phoenix Palladium, the luxury mall in Mumbai on Instagram: https://www.instagram.com/phoenixpalladium